Capabilities

Formerly Shelton Group
TO ERM HOME

Capabilities

Imagine: no more explaining sustainability to your agency

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We already speak the language. From insight to impact, we’ve got you covered.

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Insights

Our researchers are sustainability experts. We’ll help unearth real answers to tough questions to inform the right positioning, communications approaches and even new product development.

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  • Audience Understanding
  • Messaging Insights
  • Product & Program Optimization
  • Price Strategy & Value Perception
  • Market Landscape
  • Behavior-Informed Innovation

Strategic Communications

Identify your unique sustainability white space and position yourself to win in the marketplace.

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  • Market Positioning
  • Creative & Messaging Strategy
  • Brand Strategy
  • Go-to-Market Strategy & Planning
  • Thought Leadership
  • Internal Communications
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Creative

Creativity is a force multiplier — especially when it’s backed by technical expertise and market insights.

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  • Campaigns
  • Creative Strategy
  • Brand Design
  • Video Content
  • Digital & Print Ads
  • Playbooks
  • Sales Tools

Digital Services

Make sure your sustainability story is always on — and always engaging, building value and delivering ROI.

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  • Website Design & Development
  • Pay-Per-Click Advertising & Paid Media
  • Search Engine Optimization
  • Social Media Strategy
  • Marketing Automation
  • Influencer Marketing
  • Generative Engine Optimization
  • Digital Analytics
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Reputation Management

We help organizations strengthen their sustainability reputation, so they can turn ESG risk into brand resilience.

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  • Regulation & Risk
  • Crisis Preparedness & Response
  • Green Claims
  • Corporate Reputation
  • Executive & Employee Engagement
  • Public Relations
  • Public Affairs & Advocacy

Reporting & Comms

We create sustainability and impact reports from the ground up — materiality, disclosure, storytelling and design — and extend their reach with communications that resonate with the people who matter.

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  • Report strategy
  • Content Strategy & Writing
  • Report Design
  • Data Visualization
  • Marketing Plan
  • Report Surround Sound
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Want to see if we’re a match?

No matter where your company is on its journey, whether it’s just getting started or looking for new and bolder stories to tell, we can help.

Contact Us