John Elkington featured in New Zealand Management magazine
From the article:
Most days John Elkington cycles to work at his central city London office. The man who coined terms like “green consumer” and “triple bottom line” is not, however, an impractical environmentalist or idealistic social engineer. After more than 30 years [sic] at the head of SustainAbility he still believes business can and must deliver the answers to the world’s pressing environmental and social problems. He talked to Management’s Reg Birchfield in London late last year.
Read more at New Zealand Management.
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