Gary Kendall blogs at Better Place on "Big Oil's electric shock"

14 Jun 2010 – Headline

SustainAbility Executive Director Gary Kendall contributes a guest blog post at Better Place, arguing that Big Oil's growing resistance to electrification of transport is itself a sign of progress.

From the post:
A great indicator that disruptive innovations are nearing the all-important tipping point is when powerful incumbents start peddling nonsense masquerading as facts, to sow doubt about the viability of the emerging technology or business model. There’s nothing particularly sinister about this. By scrambling to erect roadblocks to new market entrants that threaten their hegemony, oligopolies are only doing what comes naturally to an organism under attack by an existential threat. And if your job is to find, extract, refine, distribute and sell liquid fuels, then electric cars certainly qualify.

Read the full post at Better Place.