Social Entrepreneurs Create Markets that Change the World (Idéia Socioambiental)

14 Jun 2008 – Article

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It is clear that the world faces epochal challenges – from outright conflict, terrorism, and weapons of mass destruction; to poverty and hunger; to the threat of global pandemics and, perhaps the biggest issue of all, climate change. But, tackled in the right way, today’s crises will lead to tomorrow’s solutions, and the size of the potential market opportunities is staggering.

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