People's Car, Eco-Nightmare? (Nikkei Ecology)
On a recent trip to India, two topics of conversation surfaced repeatedly – the Indian cricket team’s performance against Australia, and the launch of Ratan Tata’s new brainchild, the Tata Nano, which has captured the public imagination. Known as the “People’s Car”, it is billed as the world’s cheapest car, capitalizing on India’s strong engineering capacity to develop a vehicle which is profitable at a price tag of just 100,000 rupees, or $2,500.
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