While the corporate sector has been working to understand and deal with the effects of climate change for some years, the subject has gained widespread public currency in recent times. However, the phenomenon – and the corporate responsibility implications around it – remains technical and complex. Effective communications on climate change can help generate the right sort of awareness and action.

This issue brief will take you through the basics on effective climate change communication – including getting the message and tone right, assessing some of the unique communications tools companies use, addressing the right content, and the particular needs of the investment community. There are also some suggested sources of further information listed at the end. The emphasis is on practical tips for communicating effectively, across media and communications platforms.