Collaboration for sustainability: Nike is working with its competitors to develop a systems change programme to eliminate hazardous chemicals from supply chains.

As the Guardian’s Jo Confino wrote at the close of the Rio+20 Conference in June 2012, “the most often used phrases in the many meetings I attended [were] the need to create ‘coalitions of the willing’ and a recognition that ‘all issues are inter-connected’ and cannot be viewed in silos.”

Collaboration is widely acknowledged as vital if we are to address global challenges at the scale and speed we need, but the current rhetoric often fails to acknowledge how hard it is to …

People worldwide are starting to connect the dots. Hurricane Sandy costing New York over 60 billion dollars with one of the largest insurance pay-outs in history. 85% of Dhaka submerged by recent flooding. 44 million people – many located in our cities – pushed into food poverty by food price spikes in 2010. And the costs of congestion bringing many urban centres to grid lock. In summary – cities worldwide need to take steps now to ‘future proof’ themselves if they are to avoid irreversible and costly damage to their environmental, social, and economic futures….

Image: USFS Region 5 (Flickr)

“The best time to plant a tree is 20 years ago. The next best time is now.” Chinese proverb

If planting a tree is a metaphor for taking action on climate change, the old Chinese proverb is wise advice for our present day dilemma. We are, of course, a couple of decades late in taking meaningful steps to transition to the low-carbon economy necessary to safeguard the quality of life and economic prosperity that businesses, governments and individuals strive to achieve and maintain. But just because we should have begun long ago does not mean we should not take action now. Indeed, urgency has been added to necessity, and adaptation has been added to mitigation, as the implications of a warmer world are becoming clearer with each passing year….

“How might our businesses serve our humanity, and how might our humanity serve our businesses?” (Raphael Bemporad, BBMG speaking at Sustainable Brands, London)

Sustainable Brands finally came to London, in November, a long way from its most recent home in balmy San Diego. The organisers may not have brought us sunshine but the event did bring a strong call for more humanity, heart, purpose, bravery and honesty in brands and business….